By 1926, the popularity of the automobile had created a need; an affordable way for people to purchase a vehicle. At that time, automobile financing was unheard of, but three young men from Marietta, Georgia listened to the desires of the people. They  came together  and created Peoples Loan and Finance Corporation, the first company in the southeast that made installment loans to people for the purpose of purchasing automobiles. With their guidance, Peoples grew in knowledge and experience in the new field and established its reputation for thorough sound handling of its affairs.As the years progressed, consumer needs grew creating a market for other avenues of borrowing money. Today, sales finance continues to be the core of our business.